Become a Preferred Reefer
Becoming a Preferred Reefer is simple!
- If you have an account already, simply login below and your account will be instantly converted to Preferred Reefer status.
- If you are a new customer, click the CREATE AN ACCOUNT button below to create a Preferred Reefer account
You are already a Preferred Reefer! This means there isn't anything more for you to do other than start shopping for products that will make your fishies the happiest swimmers in the sea and earn your Preferred Reefer points!
No kidding - it seriously is that easy to earn your way to some free Reef Chili!
Unfortunately your current customer group isn't eligible to be converted to a Preferred Reefer Account.
It's ok though - you are benefiting from other great discounts and features with your current account type. It is true - we love to take care of all of our customers!
It couldn't be easier to become a Preferred Reefer.
Simply click the button below to convert your account to a Preferred Reefer account.
No kidding - it seriously is that easy to earn your way to some free Reef Chili!
- Preferred Reefers earn 5 BRS Reward Points for every $1 spent
Every time you make a purchase you will earn points based on the price of the product, and these points are added to your Reward Points balance.
- Bonus Points
As part of promotions, we may issue Bonus Preferred Reefer Points to products. Purchase any number of these products and receive related bonus points in addition to the points you regularly earn based on the price of the product.
The value of reward points is determined by an exchange rate of both currency spent on products to points, and an exchange rate of points earned to currency for spending on future purchases.
Redemption Rate at Checkout: 100 BRS Reward Points = $1
You can redeem your BRS Reward Points in My Cart. If you are logged in, you will have the option of using points as one of the payment methods. The option to use reward points, as well as your balance and the monetary equivalent this balance, will be shown to you in the Payment Method area of the checkout. Redeemable reward points can be used in conjunction with other payment methods such as credit cards and gift cards.
BRS Reward Points Program
The Aquatic Sales Solutions, Inc. d/b/a BulkReefSupply.com (“BRS”) Reward Points Program provides a purchase incentive for qualified BRS customers.
Qualified BRS customers that are eligible to participate in the Program must be individuals, 18 years of age or older, who are not employees, agents and vendors (including wholesale customers) of BRS, or their owners, affiliates or family members. Qualified BRS customers must register with BRS by Creating an Account at the Bulkreefsupply.com website. By creating an Account, you agree to all of the Program terms and conditions as provided herein.
Earning BRS Reward Points – Preferred Reefers program earn Reward Points as follows:
Earn 5 BRS Reward Point for every $1 you spend with BRS.
BRS Reward Points are earned based on the price of the product as a Preferred Reefer and these Reward Points are added to your Reward Points account balance. BRS Reward Points earned from your purchases or Bonus Reward Points (extra BRS Reward Points earned as part of a promotion) will only be available for orders placed under a Preferred Reefer account and after your order has been completely processed, shipped and payment has been received. BRS will attempt to credit your account with Reward Points on a timely basis. However, you are responsible for making sure that Reward Points are properly credited. Any claim for Reward Points not credited accurately must be received by BRS within six (6) months of the date of the applicable purchase along with supporting documentation. Reward Points will be reduced for returned products. Orders placed prior to acceptance into the Preferred Reefer program are not eligible for reward points.
- Bonus Points
As part of promotions, BRS may issue Bonus BRS Reward Points for certain product purchases. Purchase any number of these products and receive related bonus Reward Points in addition to the points you regularly earn based on the price of the product. Bonus point promotions may over-ride current promotions and discounts.
Redeeming Points – Qualified customers redeem program Reward Points as follows:
- The value of the Reward Points is determined by BRS by using an exchange rate of both the actual monetary payments made on products to points, and an exchange rate of points earned to actual monetary payments on future purchases.
- Redemption Rate at Checkout: 100 BRS Reward Points = $1
- You can redeem your BRS Reward Points in My Cart of your Customer Account. When you are logged in to your BRS Account, you will have the option of using Reward Points as one of the payment methods. The option to use Reward Points and their monetary equivalent will be shown to you in the Payment Method area of the checkout. Redeemable Reward Points can be used in conjunction with other payment methods such as credit cards. BRS Reward Points are redeemable on future orders only and cannot be used with current purchases on which the BRS Reward Points accrue. BRS Reward Points have no cash value and may be surrendered for reward value only on BulkReefSupply.com orders.
- Canceled purchases will result in a loss of any applicable reward points earned for the canceled order.
- Purchases returned to Bulk Reef Supply for a refund will result in the forfeiture of Preferred Reefer Reward Points accrued for all returned items. If the amount of Preferred Reefer Reward Points earned for all returned items is unavailable for forfeiture, the value of the point shortage will be deducted from the total refund.
Reward Points Expiration
BRS Reward Points will expire 365 days from the day the Reward Points are posted to your account. Reward Points will expire in the order from which the Reward Points were first earned (on a first-in, first-out basis). BRS may, but is not required to, provide notice of expiration of Reward Points.
NOTE: You can sign up to receive email notifications each time your Reward Points balance changes when you either earn, redeem or lose Reward Points, as well as receive Reward Points expiration notifications. This option is found in the Reward Points section of the My Account area.
Managing My Reward Points
You have the ability to view and manage your Reward Points through your Customer Account. From your account, you will be able to view your total Reward Points (and monetary equivalent) and a cumulative history of Reward Points acquired, redeemed and lost. The history record will retain and display historical rates and benefits for informational purposes. The history will also show you comprehensive informational messages regarding Reward Points, including expiration notifications, if applicable. By creating an Account, you agree to receive Program e-mail communication unless otherwise specifically requested. A customer may terminate his or her participation in the Program by contacting BRS. In addition to the other terms hereof, BRS may terminate a customer’s participation in the Program if points are issued, received or redeemed through misrepresentation, fraud, theft, conversion, computer/system error and/or glitches or other illegal acts or means, or violation of the terms and conditions of the Program. Upon such terminations all Program Reward Points shall be forfeited immediately. You may not sell, assign, make a gift of or otherwise transfer all or any part of your Reward Points.
Modification, Suspension and Termination of the Program
BRS reserves the right at any time, in its sole discretion, with or without notice, to: suspend or modify the Program, including these terms and conditions, in whole or in part; to modify, limit, or suspend any Program offers and/or the use or redemption of Reward Points in any respect; to modify or change redemption procedures, including the number of Reward Points required for particular rewards; and to modify, limit or suspend the accrual of Reward Points, including but not limited to imposing time limits and changes in Reward Point values. In addition, BRS reserves the right, in its sole discretion to terminate the Program upon 30 days prior notice to all active members or, in the case of termination where the Program is replaced by a similar program, immediately upon notice to all active members. In the event of such a termination of the Program, Reward Points that are not redeemed by the termination date of the Program will be forfeited and may not thereafter be redeemed.
You should not rely upon the continued availability of the Program, or any earning, redemption, or other offers made in connection with the Program. All offers are available while supplies last, subject to any applicable cancellation policies, and are subject to change and/or revocation without notice.
Limitation on Liability
BY ENROLLING IN THE PROGRAM, YOU AGREED THAT BRS , ITS AFFILIATES, AND THEIR RESPECTIVE OFFICERS, MANAGERS, DIRECTORS, GOVERNORS, EMPLOYEES OR AGENTS (COLLECTIVELY THE “RELEASED PARTIES”) SHALL NOT HAVE ANY LIABILITY TO YOU FOR ANY CLAIM, LOSS, INJURY, DAMAGE, ACCIDENT, COST OR EXPENSE OR FOR ANY INCIDENTAL, INDIRECT, SPECIAL, PUNITIVE, EXEMPLARY, CONSEQUENTIAL OR OTHER DAMAGES (COLLECTIVELY, "LOSSES AND DAMAGES"), DIRECTLY OR INDIRECTLY ARISING OUT OF OR RELATED TO (I) THE PROGRAM, THE TERMS AND CONDITIONS HEREOF OR ANY ACTIVITY RELATED TO THE PROGRAM; (II) ANY FAILURE, DELAY OR DECISION BY BRS IN ADMINISTERING THE PROGRAM; (III) ANY UNAUTHORIZED BREACH OF SECURITY REGARDING YOUR PERSONAL INFORMATION RELATED TO THE PROGRAM; (IV) ANY OFFER, REPRESENTATION, STATEMENT OR CLAIM ABOUT THE PROGRAM, ANY PRODUCTS OR SERVICES OF THE PROGRAM; (V) ANY PRINTING, PRODUCTION, OR OTHER ERRORS IN ANY MEDIUM RELATED TO THE PROGRAM; (VI) ANY DELAY OR FAILURE TO CREDIT REWARD POINTS TO YOUR ACCOUNT; OR (VII) ANY FAILURE TO PROVIDE PROGRAM COMMUNICATION. THESE LIMITATIONS OF LIABILITY SHALL APPLY WHETHER THE ALLEGED LIABILITY IS BASED ON CONTRACT, NEGLIGENCE, TORT, STRICT LIABILITY OR ANY OTHER BASIS, EVEN IF ONE OF THE RELEASED PARTIES OR ONE OF THEIR REPRESENTATIVES HAVE BEEN ADVISED OF OR SHOULD HAVE KNOWN OF THE POSSIBILITY OF SUCH LOSSES AND DAMAGES, AND WITHOUT REGARD TO THE SUCCESS OR EFFECTIVENESS OF OTHER REMEDIES.
THE MAXIMUM COMBINED AGGREGATE LIABILITY OF THE RELEASED PARTIES FOR ANY CAUSE WHATSOEVER IN ANY CALENDAR YEAR ARISING OUT OF OR IN CONNECTION WITH ANY OF THE MATTERS DESCRIBED ABOVE SHALL NOT IN ANY EVENT EXCEED TEN U.S. DOLLARS ( $10.00).
IF ANY OF THE FOREGOING LIMITATIONS OF LIABILITY OR THE FOLLOWING WARRANTY DISCLAIMER IS FOUND TO BE VOID, INVALID, OR UNENFORCEABLE FOR ANY REASON, THEN SUCH LIMITATIONS OF LIABILITY AND/OR DISCLAIMER SHALL BE MODIFIED TO THE MINIMUM EXTENT NECESSARY TO ACCOMPLISH THE PURPOSE AND INTENT OF THE ORIGINAL PROVISIONS TO THE FULLEST EXTENT ALLOWED BY LAW AND THE REMAINING LIMITATIONS OF LIABILITY AND WARRANTY DISCLAIMERS SHALL REMAIN IN FULL FORCE AND EFFECT.
BRS HEREBY DISCLAIM ALL WARRANTIES AND REPRESENTATIONS OF ANY KIND WHATSOEVER, WHETHER WRITTEN OR ORAL, EXPRESS, IMPLIED, STATUTORY, OR ARISING BY OPERATION OF LAW, COURSE OF DEALING, COURSE OF PERFORMANCE OR USAGE OF TRADE, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT, WITH RESPECT TO THE PROGRAM AND THE WEBSITE.
Governing Law and Interpretation
Your participation in the Program shall be deemed made, performed, transacted, and closed in the State of Minnesota in the United States of America. By enrolling in the Program, you agree that the laws of the State of Minnesota in the United States of America, without regard to its conflict of laws rules, will govern the Program and these Program terms and conditions. The interpretation of these Program terms and conditions and any rules related to the Program shall be at the sole discretion of BRS. BRS may assign its rights and obligations under this Program and such assigned obligations shall be the sole responsibility of the assignee. This Program and the issuance of Reward Points is void where prohibited or restricted by law.